Roadshow Productions

A production partner is often described as the team that handles the production behind an agency project, event, exhibition or brand activation.   But what does that actually mean?   What does a production partner do once a concept has been approved? Who manages the technical details? Who coordinates fabrication? Who organizes transport? Who makes

A project can look simple on paper and become complicated very quickly once production begins.   The creative concept may be approved. The client may have signed off. The campaign may be ready to move forward. But someone still has to turn the approved idea into something physical: something that can be fabricated, transported, installed,

When an agency wins a major event, exhibition or brand experience project, the client relationship does not suddenly become a production problem.   The agency still owns the client relationship.   The agency still owns the creative direction.   The agency still manages the strategy, account and overall project.   But at some point, the

When an agency wins a large physical project, one of the first questions is usually: who is going to produce it?   The obvious answer can be to start hiring vendors.   Find a fabricator. Find a graphics supplier. Find a transportation company. Find an installation crew. Find a furniture supplier. Find a local production

International agencies often face a familiar problem when delivering projects across Europe: the project may be managed centrally, but the physical production is fragmented across multiple countries, suppliers and local contacts.   One supplier handles fabrication. Another produces graphics. A local company manages installation. A transport provider moves the materials. Someone else handles dismantling. In

A 1,500 m² brand experience is not simply a larger version of a small event installation.   At this scale, the physical footprint changes almost every part of the production process.   There are more structures to fabricate, more materials to move, more production dependencies to coordinate, more installation work to complete and more decisions

An exhibition project does not move directly from an approved design to a finished stand.   Between the creative concept and the physical exhibition floor sits a substantial amount of work: technical planning, production, fabrication, graphics, logistics, transportation, installation, on-site coordination and dismantling.   For international agencies and exhibition companies, this operational layer can become

A European exhibition project can look straightforward from a distance.   The design is approved. The dimensions are defined. The graphics are prepared. The exhibition date is in the calendar.   But turning that approved concept into a finished exhibition stand requires more than drawings, fabrication and transportation.   It requires knowledge of the environment

European exhibition production involves many moving parts. An approved design has to become a physical exhibition stand, components have to be produced, graphics have to be prepared, materials have to reach the right venue, installation has to take place within a limited build period and the finished project has to be ready before the exhibition

Coordinating one exhibition project can already involve design, production, logistics, installation, dismantling, venue requirements and multiple suppliers. Coordinating the same or a similar project across several countries adds another layer of complexity.   A multi-country exhibition project may involve one client, one overall concept and one project team, but several exhibition venues, production locations, installation