Roadshow Productions

Winning the project is only part of the commercial equation.   An agency can win the pitch, secure the client and deliver an impressive project while still discovering later that the actual margin is much lower than expected.   The reason is often not the original price.   It is what happens after the project

Sometimes the problem is not winning enough work.   The problem is having more production work than the internal team can handle at the same time.   A campaign has been approved. An exhibition project is moving into fabrication. An event is approaching. Another client needs an activation produced in a different European market.  

Your agency has work.   In fact, it may have more work than the team can comfortably handle.   Projects are already in progress. Existing clients need attention. New briefs are coming in. A pitch has just been won. Another opportunity is waiting for an answer.   Everyone is busy.   And that creates a

The pitch is over.   The client has approved the concept.   The project is officially won.   And then the production reality arrives.   The project requires more fabrication than expected. The timeline is tighter than planned. Several other client projects are already in production. Installation needs to happen in another country. Logistics have

Growing an agency does not always mean hiring more people.   At some point, many agencies face a familiar problem: the business is winning more projects, but the internal team does not have enough production capacity to deliver all of them efficiently.   The obvious answer is often to build a production department.   Hire

For many agencies, the problem is not winning projects.   The problem is delivering them without continuously adding more people.   A new client comes in. Another campaign is approved. An existing client needs an additional activation. A pitch turns into a live project. Several deadlines suddenly overlap.   The agency has the creative capability.

Brand agencies can develop the strategy, creative direction and campaign concept. But when a brand idea moves into the physical world, another layer of capability is required.   A campaign may need a branded environment. A product launch may require a physical installation. A brand activation may involve custom fabrication. A trade show presence may

Exhibition agencies can create the concept, manage the client and develop the complete exhibition experience. But eventually, every exhibition project has to become physical.   Structures have to be fabricated. Graphics have to be produced. Materials have to be packed and transported. The stand has to arrive at the exhibition venue within the available delivery

Event agencies are responsible for creating and delivering experiences that happen in the real world.   That means an event concept eventually has to become a physical project.   Venues have to be prepared. Structures have to be built. Furniture, graphics and technical elements have to arrive on time. Crews have to be coordinated. Installations

Experiential agencies are built around ideas that people can experience.   A campaign may begin with a concept, a spatial design, a brand activation or a creative experience. But once the idea is approved, it has to become physical.   Something has to be fabricated.   Materials have to move.   Installations have to happen.